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Marketing Degree
Requirements
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> Academics > College
of Business > Marketing
> Degree Requirements
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B.B.A.
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| DEGREE REQUIREMENTS |
Semester Hours |
| Computer Science |
3 |
| |
COSC
1301 |
|
| Developing A Christian
Mind |
3 |
| |
DCM
2301 |
|
| Economics
|
6 |
| |
ECON
2301 and 2302 |
|
| English
|
9 |
| |
ENGL
1301, 1302,
and 2301
or 2302 |
|
| Fine
Arts |
3 |
| |
ART
1306 or COMA
1306 or MUSI
1306 |
|
| Foundations
for Excellence |
0-1 |
| |
FOUN
1101 is required of all freshman and transfer students
with fewer than 15 credit hours (AP, CLEP, IB, or dual/concurrent
credit earned while in high school does not count towards
these 15 credit hours). |
|
| History
|
6
|
| |
HIST
1301, 1302,
2301,
or 2302
|
|
| Kinesiology
|
0-2
|
| |
KNES
1101 and one additional activity course (KNES
1102-1122);
for veterans or those 25 years of age or older prior to
enrollment at DBU, KNES courses are waived |
|
| Mathematics |
6 |
| |
MATH
1307 and 1308
[eMAT Advising Tool required prior to registering for
any Math class or any class for which the eMAT is a prerequisite].
|
|
| Natural
Science (1000 or 2000 level courses only) |
3-4 |
| |
One laboratory
science from Biology, Chemistry, Geology, Physical Science,
or Physics |
|
| Religion
|
6-12 |
| |
RELI
1301, 1302,
and six additional credit hours depending on semester
hours transferred at time of initial enrollment |
|
| Social
Sciences (1000 or 2000 level courses only) |
6
|
| |
POLS
2301 American National Government required for all
students. An additional 3 credit hours may be selected
from Psychology or Sociology. |
|
| Speech |
3
|
| |
COMA
1302 |
|
| Business
Core |
33
|
| |
ACCT
2301, 2302;
FINA
3301; MANA
3301, 3305,
3306,
3308,
4301,
4320;
MISM
3301; and MRKT
3301 |
|
| Marketing Major |
24 |
|
|
MRKT
3302 Marketing
Research and Analysis
MRKT
3303Promotional
Strategy
MRKT
4301Retail
Management and Merchandising
MRKT
4302Professional
Selling and Sales Management
MRKT
4330Strategies
and Problems in Marketing
MRKT
4345Consumer
Behavior
Plus 6 upper-level elective credit hours in marketing
|
|
| Electives
|
5-15
|
| |
Sufficient
to complete 126-credit-hour minimum for bachelor's degree,
including 42 upper-level semester hours |
|
TOTAL CREDIT HOURS REQUIRED |
|
Minor in Marketing |
| For a minor in marketing,
the following courses are required: MRKT
3301 and 12 semester hours of electives within marketing. |
Minimum GPA Required for Graduation from Dallas Baptist University
DBU requires a minimum cumulative, major, and minor GPA of 2.0 (comprised of transfer and DBU hours). In addition to this requirement, DBU also requires a DBU minimum cumulative, major, and minor GPA of 2.0 (comprised of DBU residency hours).
Learn More About Earning A Degree
in Marketing!
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