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Dr. Jim Tennison

Program Director, Master of Arts in Sport Management

Dr. Jim Tennison

As the son of a Texas high school basketball and football coach, I grew up participating and administrating sports events at my father’s side. I graduated in 1992 from Orangefield High School (Texas) where I excelled at quarterback for the football team, point guard for the basketball team, ran track, and performed in One Act Play and Speech/Literary contests. Needless to say, I was always active in school.

I grew up with 2 older brothers and 2 older sisters who all went to Texas A&M, and I was sure that was where I was headed also. I attended a summer youth camp at East Texas Baptist University and over the course of the next few months, began to feel God calling me to that University. After graduation, I knew that’s where He was calling me, so I packed my car and moved to Marshall, TX and have never second-guessed that calling.

I attained my undergraduate degree at East Texas Baptist University (1996) where I majored in Marketing and minored in Management and Theater. I also found a passion for sports officiating while in college and became a college basketball official during my sophomore year. I could often be found on the stage performing in school plays and helping administrate school sporting events while at ETBU.

While at ETBU, I felt God calling me to get a master’s degree to give myself the best opportunity for a successful sports career. After graduation, I attended Mississippi State University where I earned my master’s degree in Sports Administration (2000). While on campus at MSU, I was a morning news broadcaster for the campus radio station, public address announcer for home baseball games and served as a graduate assistant to the women’s volleyball team. Just prior to graduation, I accepted a position with an independent baseball team in Lafayette, LA, starting my professional sports career.

While with the Bullfrogs in Lafayette, my professional career took an unpredicted turn. The team mascot fell ill and even though I was the ticket director, I donned the costume and performed. My mascot career began and carried me to teams I never expected to work for. From 1999 to 2001, I performed for the Carolina Mudcats. My time with the Mudcats earned me the position with the Colorado Rockies as mascot from 2002 to 2004. In 2005, the Texas Rangers stole me away to be their performer; and in 2007, I switched sports to accept a mascoting position with the Dallas Mavericks.

It was always my goal to work for a team that would host an all-star game and win a championship. In 2010, the Dallas Mavericks hosted the NBA All Star Game at the new Cowboys Stadium and in 2011, the team won the NBA Championship.

In 2010, I began studying to earn a Ph.D. in Sports Management from Texas Woman’s University in Denton, TX.

As I was wrapping up my career as a mascot, I knew that I was called to teach. I felt especially led to return to the style of campus that I benefited from the most, the Texas Baptist University. God called me to Dallas Baptist University and it has been a perfect match for me! As I wrap up my doctoral degree, I see that God wants me to finish my degree for His glory and to help educate students interested in this field that want a Christian education. It really is not for me that I work to finish my education but for Him and His purpose!

Subjects of Instruction:

Sport Management, Business Management

Business of Sport, Sport Law and Ethics, Research and Measurement in Kinesiology and Organization and Administration of Sport Programs

Areas of Interest:

Motivation and compensation of athletes is an area of study for me. I like researching and helping implement motivational programs with individuals or companies.

I like to cycle, play most any sport and spend time with my family.

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  • Phone: 214.333.5643