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Professional Sales and Management Optimization Concentration

The Professional Sales and Management Optimization concentration will equip students with competencies for professional management and sales careers. Participants in the program will acquire tools and models that drive exceptional business results which will create and implement strategies and scorecards to manage accounts, optimize selling opportunities, forecast and generate revenue, develop customer profiles and buying criteria, create and implement personalized activity plans, influence purchase decisions, and identify business conditions that affect sales, create impactful statements that engage decision-makers, and eliminate obstacles that negatively impact a sale.

M.A. in Management Required Core Curriculum 24 hours


Professional Sales and Management Optimization
Concentration Courses 12 hours